UC&M - University Identity

Millersville University Identity

The Millersville University brand identity is an important collection of assets that help align the University in a single voice and consistent visual representation. 

These tools include:

  • Mission
    Millersville University provides diverse, dynamic, meaningful experiences to inspire learners to grow both intellectually and personally to enable them to contribute positively to local and global communities.

  • Vision
    We will transform each learner’s unique potential into the capacity for successful engagement in career and life opportunities.

  • EPPIC Values
    Exploration, Professionalism, Public Mission, Integrity and Compassion

  • Goals
    Engage Learners, Ensure Long-Term Success and Embrace Agility

  • Positioning Statement
    What we are best at, for whom and why

  • Promise
    The fundamental statement of what we promise to do more effectively than any other institution

  • Logos and Unit Signatures
    The visual representation of the Millersville brand

  • Key Messages
    Define the collective Millersville experience

Contact Information

Duncan Alumni House 

University Communications
& Marketing

Duncan Alumni House
P.O. Box 1002
Millersville, PA 17551-0302

Phone: 717-872-3586
Fax: 717-871-2009

Office Hours:

Monday - Friday
8 a.m.-4:30 p.m.

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