Communications and Marketing (UC&M)

Marketing Plans

The development of a marketing plan is the first step in building a successful marketing and promotional program. All marketing plans are tactical in nature (action-oriented) and are built in collaboration with members of the Office of Communications & Marketing and the department/group requesting the plan.

Active Marketing Plans

  • The Annual Fund
  • The Corporate University
  • Freshman Student Tour
  • Graduate Student Recruitment
  • Health Services
  • The Honors College
  • Mascot Marketing
  • Master of Science in Emergency Management
  • Master of Social Work
  • Music Department Student Recruitment
  • Nursing Department- BSN/MSN
  • Sport Management
  • Summer/Winter Sessions
  • Undergraduate Student Recruitment



The Office of University Communications & Marketing is happy to assist with all of your marketing needs.

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