Special Note: An attempt has been made to list the National Content Standards according to the emphasis that each is given in the lesson. This prioritizing has not always been achievable and in some cases the National Content Standards used in the lesson are simply listed in their original order.

1. Small Business
   1. The Role of Small Business/Entrepreneurship in the Economy

      7	Markets exist when buyers and sellers
      14	Entrepreneurs are people who
      15	Investments in factories, machinery

2. The Start Up Process
   2. Entrepreneurs: Characteristics and Self Analysis

      14	Entrepreneurs are people
      2	Effective decision making requires
      1	Productive resources are limited
      6	Specialization
      5	Voluntary exchange occurs only when

   3. Concept Development

      2	Effective decision making requires
      3	Different methods can be used to allocate goods and
      6	Specialization
      14	Entrepreneurs are
      1	Productive resources are limited

3. The Business Plan
   4. The Business Plan

      2	Effective decision making
      10	Institutions evolve in market economies
      14	Entrepreneurs are
      6	Specialization
      1	Productive resources

   5. The Business Description

      2	Effective decision making requires
      3	Different methods can be used to allocate
      5	Voluntary exchange occurs only when
      16	There is an economic role for government
      14	Entrepreneurs are

   6. Marketing Strategy: Industry Analysis, Target Marketing, and Competition

      9	Competition among sellers lowers costs and prices
      7	Markets exist when buyers and sellers
      13	Income for most people
      2	Effective decision making requires
      6	Specialization
      4	People respond predictably
      14	Entrepreneurs are
      16	There is an economic role for government
      15	Investment in factories

   7. Marketing Strategy: Product, Price, Distribution/Location, and Promotion

      8	Prices send signals and provide incentives
      9	Competition among sellers
      7	Markets exist when buyers and sellers interact
      1	Productive resources
      2	Effective decision making
      5	Voluntary exchange
      3	Different methods
      13	Income for most people
      14	Entrepreneurs are
      4	People respond
      15	Investments in factories
      16	There is an economic role
      17	Costs of government policies sometimes

   8. Management and Operations

      14	Entrepreneurs are
      5	Investment
      13	Income for most people
      9	Competition among sellers
      10	Institutions evolve in market economies
      7	Markets exist
      2	Effective decision making
      1	Productive resources
      4	People respond predictably
      15	Investment in factories, machinery

   9. Financials

      8	Prices send signals and provide incentives...
      7	Markets exist
      10	Institutions evolve in market economies
      1	Productive resources are limited
      4	People respond
      5	Voluntary exchange
      16	There is an economic role for government
      18	A nation's overall levels of income
      14	Entrepreneurs are
      15	Investment in factories

   10. Executive Summary

       1	Productive resources
       2	Effective decision making
       3	Different methods
       4	People respond
       5	Voluntary exchange occurs
       6	Specialization
       7	Markets exist
       8	Prices
       9	Competition
       10	Institutions evolve
       13	Income for most people
       14	Entrepreneurs are
       15	Investment in factories
       16	There is an economic role for government
       17	Costs of government policies
       18	A nation's overall levels of income