University Communications & Marketing

Welcome

Welcome to University Communications and Marketing. Our staff provides marketing and communications services to Millersville University’s academic and administrative offices. We support the University’s identity, reputation and strategic plan by offering marketing and communication strategies solutions— many of which have earned regional and national recognition.

Identity Guidelines

Millersville University’s identity guidelines provide a resource for our visual brand internally and externally. These are the fundamental elements for showcasing our identity, along with guidelines on how to use the visual elements.

View Identity Guide

Editorial Style Guide

To achieve a consistent and high quality standard of writing, the Office of University Communications developed an editorial style guide for faculty, staff and students at Millersville University. This provides a framework for a common voice.

View Ed. Style Guide
  • Logos

    The Millersville University logo should be used in a manner that maintains the visual detail and overall integrity of the design. Always take care in the reproduction size to maintain readability and spirit-mark details.

    millersville-university-logos.png

    The download file includes all logos represented above in both EPS (for print) and PNG (for web) formats.

    Download all mu logos

  • Email Signature

    Instructions for Setting Up Your Signature

    Mac:

    1. Download the signature by right clicking here and saving to your computer.
    2. Copy the signature from the downloaded template.
    3. In Outlook, go to the menu item Outlook and select Preferences in the drop down.
    4. Click on Signatures.
    5. Select Standard or create a new signature.
    6. Paste signature and modify content as needed.

    Please note that some users may experience issues opening the signature template in Outlook as a result of an additional suffix, ".txt", added to the file name while downloading. To fix this problem, simply delete ".txt" so that the file name reads "email-signature.eml," then open in Outlook.

    PC:

    1. Download the signature by right clicking here and saving to your computer.
    2. Copy the signature from the downloaded template.
    3. In Outlook, go to the File menu and select Options
    4. Select Mail.
    5. Select Signature.
    6. Paste signature and modify content as needed.

    Email Signature

    Usage Guidelines

    Font color for most of the signature will be gray (R: 146, G: 146, B: 146), with the exception of links and the University name, which will appear as (R: 95, G: 95, B: 95).

    A. Employee Name will appear in Arial Bold (12 pt. for Mac users, 11 pt. for PC users) with title in plain face. Name and title Arial (12 pt. for Mac users, 11 pt. for PC users) will be separated by a dash with a space on either side.

    Optional department name in Arial Italic (12 pt. for Mac users, 11 pt. for PC users).

    B. Millersville University will be upper and lowercase, Times Bold (18 pt. for Mac users, 16.5 pt. for PC users) in darker shade of gray (R: 95, G: 95, B: 95).

    (Note that lines C-E will be displayed in Arial (10 pt. for Mac users, 9 pt. for PC users).

    C. P.O. Box 1002, Millersville, PA 17551-0302

    D. Will contain the employee’s office phone, mobile phone (if applicable), fax (if applicable), email and University web link (www.millersville.edu).

    E. An optional line may include an additional call-to-action/social media link(s) that are relevant to the goals of the employee’s department.

    Additional guidelines:

    • Background colors on emails are prohibited.
    • No other colors/graphics/logos (including the Millersville University logo) may be used in the signature. This helps reduce the demand on our email system.
    • Non-University-related content (quotes, philosophy, jokes, external promotions, etc.) are prohibited in the signature.
  • PowerPoint Template